Paid search

Google Ads Management

Want to show up when customers are searching for your service? We help businesses generate high-intent traffic and leads/sales through effective Google Ads strategies, from Search and Display to Shopping and YouTube. Cordt Digital is a Norwich-based Google Ads freelancer, helping businesses across Norwich, Norfolk and the UK.

Common Pitfalls

Broad match keywords draining budget

Uninspired ad copy with low quality scores

Missing or under-optimised landing pages

What we Do Differently

1
Keyword Strategy

Targeted, intent-based keywords aligned with business goals.

2
Compelling Ad Copy

Messaging that matches searcher intent and improves CTR & QS.

3
Landing Page Alignment

Ensuring ad clicks lead to highly relevant, converting pages.

4
Ongoing Optimisation

We regularly refine bidding, ad variants, and audience targeting for consistent results.

Campaigns we manage

Search

Show up when people are actively looking for what you sell.

Performance Max

One campaign across Google’s channels, steered by your goals and data.

Shopping

Put your products in front of buyers, with a clean, well-organised feed.

YouTube and Display

Build awareness and bring people back with video and banner ads.

How we work

Free audit call

We look at your account, goals and tracking, and tell you what we’d fix first.

Fix the foundations

Conversion tracking, account structure and landing pages, so every pound is measured.

Launch and optimise

Regular reviews of search terms, bids, ads and budgets, focused on sales and leads.

Plain-English reporting

A clear monthly report you can read in two minutes, plus a plan for what comes next.

Results You Can Expect

  • Lower CPC & improved ad relevance
  • More qualified leads & sales-ready traffic
  • Greater ROI through continuous data-driven adjustments

Free Google Ads tools

Google Ads

Google Ads budget planner

Work out roughly how many clicks and how much budget you need to hit your sales or lead target.

Monthly budget£0
Clicks needed0
Daily budget£0
Cost per sale£0

A starting estimate only. Your real click cost and conversion rate decide the final number, and a free audit call will give you a realistic range.

Stop wasted clicks

Negative keyword finder

Tell us what you sell and we suggest negative keywords to block. Paste your search terms too and we flag the wasted clicks.

Nothing is sent anywhere: the check runs in your browser. Review each suggestion first, because some words may suit your business.

See all our free tools →

Google Ads questions

How much should I spend on Google Ads?

It depends on your margins, your market and how quickly you want results. The budget planner above gives you a starting estimate, and on the free audit call we’ll give you a realistic range for your business.

How long until I see results?

You will usually have early data within the first few weeks, but campaigns need time to learn and to be refined. We’ll tell you what to expect for your market on the call.

Do you manage more than Google Ads?

Yes. We also run Meta, Microsoft Ads, TikTok and Google Shopping, so your channels can work together.

Will I understand the reports?

Yes. Reports focus on sales, leads and return on spend, written in plain English rather than jargon.

Do you work with small businesses?

Yes, from local businesses to online shops. The free audit call is the quickest way to see whether we’re a good fit.

Based in Norwich

Google Ads freelancer in Norwich and Norfolk

If you are looking for a Google Ads freelancer in Norwich, you work directly with Jay, with no account managers and no hand-offs. We manage Search, Performance Max, Shopping and YouTube campaigns for local businesses across Norwich and Norfolk, and for online shops and service businesses across the UK.

Compared with a larger PPC agency, you get senior attention on your account every month, plain-English reporting and a clear focus on sales and leads rather than clicks. Book a free audit call and we will tell you honestly what we would fix first.

Find out where your ad budget is leaking

Book a free 30-minute call. We’ll review your account and show you the three biggest opportunities.

Book your free audit call
Jay Cordt
30 minutes · Free · No obligation

What happens on the call

  • We look at your current ad accounts, goals and tracking
  • You get the three biggest opportunities, in plain English
  • You hear a realistic budget and what to expect from it
  • No pressure, and no contract to sign